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20 21 ! 22 " 23 # 24 $ 25 % 26 & 27 '
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28 ( 29 ) 2a * 2b + 2c , 2d - 2e . 2f /
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30 0 31 1 32 2 33 3 34 4 35 5 36 6 37 7
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38 8 39 9 3a : 3b ; 3c < 3d = 3e > 3f ?
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40 @ 41 A 42 B 43 C 44 D 45 E 46 F 47 G
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48 H 49 I 4a J 4b K 4c L 4d M 4e N 4f O
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50 P 51 Q 52 R 53 S 54 T 55 U 56 V 57 W
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58 X 59 Y 5a Z 5b [ 5c \ 5d ] 5e ^ 5f _
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60 ` 61 a 62 b 63 c 64 d 65 e 66 f 67 g
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68 h 69 i 6a j 6b k 6c l 6d m 6e n 6f o
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70 p 71 q 72 r 73 s 74 t 75 u 76 v 77 w
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78 x 79 y 7a z 7b { 7c | 7d } 7e ~ 7f
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a
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possibility
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for
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the
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new
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development
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eine
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möglichkeit
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für
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die
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neue
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entwicklung
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2023-03-04 19:12:37 +01:00
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Is it not obvious that there are always enough moral problems without
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also taking a moral stand on technological grounds? [...] Print is
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the extreme phase of alphabet culture that detribalizes or
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decollectivizes man in the first instance. Print raises the visual
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features of alphabet to highest intensity of definition. Thus print
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carries the individuating power of the phonetic alphabet much further
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than manuscript culture could ever do. Print is the technology of
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individualism. If men decided to modify this visual technology by an
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electric technology, individualism would also be modified. To raise a
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moral complaint about this is like cussing a buzz-saw for lopping off
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fingers. "But", someone says, "we didn't know it would happen." Yet
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even witlessness is not a moral issue. It is a problem, but not a
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moral problem; and it would be nice to clear away some of the moral
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fogs that surround our technologies. It would be good for morality
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2023-03-04 18:54:47 +01:00
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2023-03-04 19:12:37 +01:00
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Marshall McLuhan - The Gutenberg Galaxy
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